When it comes right down to it, Google likes current, relevant content. You will increase your search engine ranking by consistently adding relevant content to your site. Obviously, the easier it is for you to add that content yourself, the more likely it is that you will do so.
Enter - The Blog
Let's take a minute to dispel all the myth and mystery around blogs. All they are is a simple way for the average person to publish information to the web. They are nothing more and nothing less.
Blogs come with a special benefit for search engines - they are highly conducive to search engine spiders. We are noticing a significant traffic benefit to the addition of a blog on our client websites.
One simple example:
East Silent Resort - Minnesota Family Resort
Match the Template
Be sure to set your blog up correctly so that the template closely matches your website design. Your visitors will appreciate the similar look to your site as they navigate.
2 comments:
Perhaps I'm biased because I like your blog. I often have differing opinion
from yours. Sometimes it is better to differ each other because it gives a
totally new perspective in our outlook. I honestly believe yours is one of
the best blogs on the web. Thanks for the nice work.
There are different thought processes on this subject. The similar look is what a marketer would call branding; I do believe that common themes do sell as people start to get familiar with images, and words that they can associate you, or your company.
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