Google has held the lion's share of search volume for years now and it continues to grow. July numbers from StatCounter put the volume in the range of 77%. Yahoo follows with 11% and Bing is up a percent to 9.4%.
It would appear that Microsoft's huge advertising blitz (and a much improved product) have given them an upward growth curve. They're up 1.4% at the expense of Yahoo, which is down a percent.
The share of search dollars spent is also shifting up for Google, according to J.P. Morgan stats. Google captured about 72% of search dollars in the 2nd quarter of 2009. That's up almost 2% compared to the same time in 2008 - and the change is almost entirely at Yahoo's expense.
Mobile Search
The most surprising numbers come in the area of mobile search where Yahoo is strong at 34% of the the search market in the U.S. Google holds about 63% of the market, according to ComScore data.
Display Advertising
Where does Yahoo still outperform the others? Display advertising.
Yahoo controls 13% of the display ad views on content-network sites. Microsoft and Google lag behind at 5.5% and 1.3% respectively.
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